As traditional selling methods are no longer enough to sustain success, digital tools and techniques have become an essential component of any modern sales professional’s arsenal.
To adapt this change in the sales environment along with progressing an individual’s current and future careers, the Digital Marketing Institute has designed a professional digital and social selling certification that can make a difference.
Aligned with industry and designed by experts, this program provides a globally recognized certification that can benefit any modern seller. Covered within this program are the core essentials of digital and social selling including Digital Sales Messaging, Integration & Strategy, Social Content, Social Account Management, Digital Sales Leadership and much more.
Why should I learn this certification?
Future proof your career and gain the latest and most up-to-date digital and social selling skills needed to flourish in the digital economy of today. Designed by experts, the Digital Marketing Institute collaborates with industry experts to define a digital and social selling program informed by essential innovative techniques and best practices. The certification focuses on the tools and skills you need to sell efficiently, surpass quotas and attain selling success.
The certification is recommended for Salespeople, Consultants, Business Development Executives and Managers of all levels. Similarly it is suited to anyone leading sales teams or looking to develop their digital sales capabilities and consolidate their practical application of digital tools and social selling techniques.
There are ten modules in this program:
- Introduction to Digital & Social Selling
- Digital Research
- Sales Enablement
- Social Content
- Digital Sales Messaging
- Social Account Management
- Digital Sales Leadership
- Integration & Strategy
An accredited training by an accredited training provider.
- Duration: 180 minutes
- Number of questions: 200 (multiple choice, drag and drop, hot spot questions)
- Pass mark: 62%
- Open book/notes: no
- Electronic equipment permitted: no